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May 15, 2007

YES! YES! YES!

Our good friend and former colleague Beverly Nicholson Doty is the new head of the Department of Tourism. This can only mean good things for the USVI. From Travel Weekly:

USVI tourism commissioner lays out plans first year in office (05/14/2007)

St. Croix a top priority; tourist offices to go 'virtual' with mainland closures

By Gay Nagle Myers

Beverly Nicholson Doty, the commissioner of tourism for the U.S. Virgin Islands since her nomination by the governor and approval by the USVI legislature in March, hit the ground running.

Her unofficial "coming-out party" is set for May 15 when she addresses tour operators, hoteliers and other private-sector partners as well as government representives attending the 14th Annual U.S. Virgin Islands Destination Symposium in St. Thomas where she will detail her top objectives and goals.

"As head of the Dept. of Tourism, I am mandated by law to increase overall visitor count, increase overall spending by visitors, develop relationships with the private sector and form alliances where we can partner together," Nicholson Doty said. "The legislature is very precise on this. In addition, we must develop branding for St. Croix and work to increase visitor numbers specifically on that island."

Good luck to Beverly and all of her new staff.

More here, but subscription (free) is required.

Posted by afinta at May 15, 2007 08:26 AM

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